|
|
Functie: Brand Communication Manager
Bedrijf: Heinz Continental Europe
Joel is Brand Communication Manager for the H.J. Heinz company in Continental Europe. The role is a new one for the company and one which was created to improve the quality and consistency of our iconic international brands.
Prior to joining Heinz, Joel spent a year as Managing Director at Springer & Jacoby Amsterdam and two years at Barclays Capital, the investment banking division of Barclays Bank plc where he was a Director and Head of Brand and Advertising. Based in London, he was responsible for external communications and brand identity.
Joel also worked for Heineken International in Amsterdam for seven years where he was International Communication Manager with geographical responsibilities in the Americas and Asia Pacific. During his tenure at Heineken, he was involved in brand strategy, advertising development and music and sport sponsorships.
Prior to Heineken, Joel was a Business Director at Ogilvy & Mather in London where he oversaw the Glaxo/SmithKline Beecham, American Express and Shell accounts. Joel has also worked for advertising agencies in Vienna and Prague where he was active in establishing the Ogilvy network throughout Central and Eastern Europe.
Joel graduated from Pepperdine University and the European Business School with a MBA/Masters of International Business . Joel did his undergraduate degree at Texas Christian University. He is originally from Oklahoma where his extended family resides.
|
